FRONT COVER
The Masthead
The masthead name is ‘q’ the color of the letter is white
and the background is red this makes the letter and the title of the music
magazine really ‘pop’ and stand to the audience. Since the title of the
magazine is Q it is short and very easy to remember for the target audience.
This also doesn’t confuse the audience.
It’s very simple yet attractive stands out over the main image in the
background. Originally it was to be called Cue (as in the sense of cueing a record,
ready to play), but the name was changed so that it wouldn't be mistaken for a snooker magazine.
Color Scheme
The colour scheme is used is usually there to attract the
reader and not make it boring to read. Q magazine has used red, yellow and
grey. These colour are simple and they have used the 3 colour scheme here and
that is good because there is not too much going on. And the colours link to
the band U2 especially the grey that links to them and because their main piece
in this issue of the article the colours would have to match or link. The colours
are really edgy relating to the genre very well and gives the reader a sense
that there actually in the concert with U2. The header for the main story on the
front cover looks like a stamp and it looks like they are going to be shipped
around the world.
Font consistency
Font consistency is used make everything look organised and
official also if you have different fonts it will mess up the music magazine
and it feels like there is too much things going on.
This issue of Q magazine has font consistency the only time
it doesn’t is the main story and the cover line titles so they have used 2
fonts and this goes well because it doesn’t look messy or unprofessional.
Audience and institution
The target audience of this magazine is the age of 29. This
was because people 29 were usually working and they could bring up the price to
£3.99. Founders Mark Ellen and David Hepworth. Now they are published by Bauer
media group. There average reader is very passionate about music and is there
social currency and his world. They usually live for gigs, festivals and
electrifying moments, has a professional job they live with a partner no kids
yet. Downloads music and keeps up with technology loves to have the new iPods’,
iPads and laptops. They would usually go to big gigs every week. They don’t
just stick to one genre they live to explore but there main genre is rock,
indie and pop.
Puff/flash
This is usually used when they want to promote something so
a puff/flash will pull the reader in and because of its colour red it matches
the Q magazine title. It’s usually in
the middle or on the edge of the masthead but this time it’s at the bottom
meaning it doesn’t really show relevance but it is still there to catch some
reader’s attention. It says ‘your guide
to the month in music’ with this puff it’s boosting its magazine more.
Cover lines
This is where the rest of the cover lines are, you got the
article about 50 cent and Kurt vile it’s in yellow which really stands out on
the background image. Shows you what is in the rest of the magazine as well.
Cover star
The cover star is U2and they are the main article in this
magazine, because q magazine works with artist that is coming back or new and
upcoming artist q magazine has targeted U2 to be there cover star this month.
The colour they have used is edgy and reminds you rock and hard mental, also
what they’re wearing is very over the edge and reflects there genre of music.
‘On the road and into battle’ this suggests that there going on tour and it
also reminds me of a pull out quote maybe going on tour.
Cover lines
The cover line is usually articles that will be in the music
magazine, in this case it’s about new order the music band, because they are an
old band coming back Q magazine have put them on the front cover so that their
fans can clearly see on the front cover. It also has an image of the band. Underneath
this it has the page number so that people can quickly look at it and read it
instead of searching for it.
Strap line
The strap line is “The world’s greatest music magazine” this
is to mention their success and how well know they are. This is small but still
stands out because they have used black over the red and also is a good
combination.
This is usually above the masthead or below, in this case
it’s on top.
CONTENTS PAGE
The contents page title
It has the logo ‘Q’ it’s big and stands out so people know
what magazine their reading. The title of the contents page reminds you of like
its presenting with monthly good music for example ‘the Q magazine presents...’
it draws you in to read what’s in the monthly issue.
Also it has the date of the issue to let people know how
recent or how old it is.
There is an image for
every article that is on the contents page this give the reader a sense of the
article is going to be about. It also makes the contents page more exciting
looking at the contents page I can see that there is a range of different bands
addressing different issue and different music gigs. If it’s a cover story or a
story that is very interesting they are most likely to have a bigger picture
than the other images, to draw the person in more. Most images is a full body
shots because in this issue there is more bands so they need to fit everyone in
the shot and its more effective that way. The 50 Cent article it’s only him so
he only gets a mid shot and a band called Wolf Alice also gets a mid shot. The
images are not boring at all looking at all of them together looks like its
jammed pack of good and juicy information. The images link to the story that is
going to be explained about them for example there is a picture of 50 cent and
the article piece is going to be about him. Some images look like they’re done
in the studio but not all of them, some of them look like live shots e.g. the
new order on there all laughing it sort of looks like there not ready for the
picture.
Cover story
The cover
story is the biggest image usually on the front cover; this is usually the one
that gets the most reads out of all the articles. It has a puff on the image to
tell the readers that it is the cover story or to remind them maybe. The big
articles seem to have a big black boarder around it for it to stand out more
than the other article.
Page numbers
There a little circle on each article telling you what page
it is on so it is quick access to the reader. Also they have a summary of what
the article is going to be about. This is very good because then the reader can
chose to read it or not cause then they already have a feel and a taste what it
is going to be about and won’t need to read it if not interested.
Layout
The contents page is over two pages so it’s a double page
spread, because it is a monthly magazine it has more information so it needs to
be over two pages. It is organised into 4 columns and looks very neat and
tidy. Each article is separated with a
line to indicate that it is not the same article and I think that is good so
that the readers know. The articles of the contents pages the numbers are in
order starting from the smallest to the biggest e.g. 8-130.
The gutter is also there at the bottom of the page with the
date logo and page number.
Colour
There is a good amount of colour on this contents page. The
colour is mainly the page numbers, changing colours when it’s a different
article makes in convenient makes it very attractive and fun to look at, it
gives the sense that every article is different with the different colours
used. We’ve have got dark black fonts to make the title of the article stand
out. The font is all the same on the contents page and that is font consistency.
Sections
There are 3 sections in this content page of the Q magazine
the cover story, features and the review but Q magazine has called it ‘The Q
review’ which is the regulars and all the gigs that has been done over the
month.
The features are every story that has been done in the
magazine and that is in each column of the contents page. The cover story is
the main story and would mostly likely take most pages in the magazine. I think
that not all of the editorial items are listed only some of them are and that
is the main ones.
DOUBLE PAGE SPREAD
Main Image
The main image is big and eye catching the image is in the centre of the page
and as we know as readers our eyes naturally goes towards the centre of the
page. The image is U2 performing at a concerts and all the fans cheering
looking very happy to see them. This is a very good image because it shows
their success and their bands future. Also this is a live action shot meaning
it wasn’t taken in the studio it was taken by a reporter or a fan this is good
because it gives the reader the feeling that there and watching the band U2.
The band mate looks very happy and edgy likes his achieved something really big
with his arm in the air giving him a sense of accomplishment.
Drop capitals
This drop cap covers the whole of the paragraph and is red
the colours is very vibrant and pulls the reader into reading that
paragraph. It also overlaps the image
because the paragraph is describing some of the picture as well. This drop cap
is used very well it also links to the Q magazines logo.
Anecdote
The double page spread is opened with a short story mainly
describing the image. This is a good way to usually start a double page spread
a short story to get the reader reading to let them know more about the person
experience and this is exactly what is done here, they have opened with an
interesting story telling us how U2 is performing in Boston in the image and
how over 20,000 rise expectantly for bono. The last line that is said in that
paragraph is ‘like a moths to a flame’ meaning that there all surrounding bono
he represents the flame and the fans represent to moths surrounding him being
so excited that there is light.
Layout
The cover story is being layout by having a paragraph under
the image and the rest of the article is being separated into columns, this is
two columns. Yes it does target the target audience well this will target
anyone interested in U2 or anyone that likes their genre of music. They have
pull out quotes on the site at the top of the article saying “hands up if you
love free downloads” this is what bono said to the crowd in Boston.
Bonus info
This is extra information on the band mate bono saying what
he believes in. This is just a bit more for the fans to read on this double
page spread and it gives the page more to talk about the band.
Colour
The colour is mainly red, white and black. A little bit
borrowing but its simple there is not a whole load that is going on and that is
good you don’t want to jam pack the reader with so much but you don’t want to
give the so much the red can represent the Q magazine logo from the front cover.
This article is about U2
touring experience and there ups and downs in their careers. With accidents
that caused a lot of setbacks and their best album downloading onto everyone’s
iTunes this cause a lot of problems. The article also involves an interview with
bono (one of the band mates of U2) asking him questions about his band and if
he believes in bad luck because the band has so many bad times.
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